Hassle, hassle, hassle

OK - be prepared. Here's me being grumpy (probably because of all the rain we've had recently). Why is it that whenever you want to do something, it's always hassle? Let me give you an example. Looking at my costs recently, I decided to change a couple of suppliers - one was my bank. They wanted ID (fine); they wanted me to fill in a form (fine), but then they wanted me to contact all my customers who pay by standing order to inform them that I've changed my bank details (hassle!). That in my book is hassle for me as I have to add it to my to-do list and hassle for my customers who have to mess around changing the standing order.

Yes, I know I could make it simple for my customers and it would only take me a few minutes, but why is it that all the processes are set up to be hassle for people. To be perfectly honest, this is the type of situation that just puts me off doing something.

I personally think that doing business with someone else should be as easy and as straight-forward as possible. You should come away from that deal feeling happy that you've swapped supplier or bought from someone. Not frustrated and annoyed.

It's interesting how bureaucracy and paperwork get in the way of building a good relationship with the customer. Come on guys, go back to basics and try to understand how your customer is feeling when they buy from you!

Any thoughts on my moan?